Overview
- Language: English
- Duration: 6 semesters (3 years): 5 semesters + internship / thesis
- Starting Date: October
- Admission Deadline: 31st August
- Credits: 180 ECTS
- Degree Awarded: Bachelor of Business Administration – major in Marketing
Required Courses
- International Economics
- Experimental Perspectives in Behavioral finance and Consumer Behavior
- Leadership and Career Coaching
- European Union: a multidisciplinary view applied for business
- Advanced Topics in Digital Theory and Value Creation
- Applied Business Case on Brand Management
- Integrated Marketing Communications
- Sales Management and E-commerce
- Financial Modeling
- Markets Regulations and Governance
- Behavioral Finance
- Managerial Accounting
- English: Media and Culture
Learning Objectives
- The ability to captivate new customers using different techniques.
- Explore business case studies in order to learn how theories are applied in practical work.
- Enhance your business solving skills.
- Essential communication skills needed in the business world.
- Practical experience through our mandatory internship / work experience program.
Professional Paths
Related job titles to explore
- Chief marketing officer.
- Director of marketing.
- Marketing analyst.
- Marketing coordinator.
- Marketing consultant.
- Marketing manager.
- Marketing and promotions manager.
- Marketing specialist.
Potential employment industries
- All companies and industries need a marketing department.
Pursue a Career in Marketing!
Apply Now
Overview
- Language: English
- Duration: 6 semesters (3 years): 5 semesters + internship / thesis
- Starting Date: October
- Admission Deadline: 31st August
- Credits: 180 ECTS
- Degree Awarded: Bachelor of Business Administration
Required Courses
- Econometrics
- Business Games
- BigData Management
- Measuring Performance: Business KPIs and TQM
- Design Systems and Transformation
- Physical Strategies and Omnichannel
- Strategies for Luxury Markets (fashion, foods, and beverages)
- Netnography and Community Management
- Risks Management
- Financial Valorization
- Sectoral Finance
- Language 1
- International Career Preparation
Learning Objectives
- Financial planning and how to a quality investment decision.
- Explore business case studies in order to learn how theories are applied in practical work.
- Enhance your ability to manage all financial aspects of any business.
- Will widen your strategic problem solving skills.
- Practical experience through our mandatory internship / work experience program.
Professional Paths
Related job titles to explore
- Financial analyst
- Financial manager
- Credit analyst
- Risk analyst
- Purchasing agent
- Procurement manager
- Chief financial officer
Potential employment industries
- Banking
- Insurance
- Stock market
- Financial Consulting
- Real estate brokers
- Consumer finance companies
Pursue a career in Finance!
Apply Now
Overview
- Language: English
- Duration: 6 semesters (3 years): 5 semesters + internship / thesis
- Starting Date: October
- Admission Deadline: 31st August
- Credits: 180 ECTS
- Degree Awarded: Bachelor of Business Administration major in Luxury Brand Management
Required Courses
- Course 1: General Culture, History and Issues of the Luxury Sector.
- Course 2: International Development of Luxury Brands.
- Course 3: Analysis of Customer and Intercultural Behavior.
- Course 4: Merchandising, Visual Merchandising, Sensory Marketing, Experience and Customer Emotion.
- Course 5: Trademark Law.
Labs
- Behavioral Techniques, Etiquette.
- Written and Oral Expression.
- Luxury and Digital: social networks, e-commerce, e-marketing & e-communication
- Team Management.
- IT Tools.
Learning Objectives
- How to utilize market research for target products and customers.
- Plan and supervise a brand.
- The ability to best use an allocated budget for a luxury brand.
- Explore business case studies in order to learn how theories are applied in practical work.
- Practical experience through our mandatory internship / work experience program.
Professional Paths
Related job titles to explore
- Boutique manger
- Brand manager
- Sales advisor
- Consultant
- Brand PR specialist
Potential employment industries
Pursue a career in Luxury Brand Managemen!
Apply Now
Overview
- Language: English
- Duration: 6 semesters (3 years): 5 semesters + internship / thesis
- Starting Date: October
- Admission Deadline: 31st August
- Credits: 180 ECTS
- Degree Awarded: Bachelor of Business Administration major in sports management
Required Courses
- Course 1: History of Sports
- Course 2: Introduction to the Sport Economy
- Course 3: Sports Marketing
- Course 4: Sports and Journalism
- Course 5: International Governance of Sports
Labs
- Team Building
- Case Study
- Analysis of Federal and International Institutions of Sport and Professional Clubs
- Digital Analytics in Sports Industry
Learning Objectives
- The ability to plan and organize events related to the sports industry
- How to manage a sports related product.
- Explore business case studies in order to learn how theories are applied in practical work.
- Practical experience through our mandatory internship / work experience program.
Professional Paths
Related job titles to explore
- Athletic Director
- Business development coordinator
- Contract administrator
- Contract negotiation manager
- Event coordinator
- Facilities manager
- Financial analyst
- Marketing consultant
- Operations manager
- PR manager
- Sales coordinator
- Sport agent
- Sports writer
Potential employment industries
Pursue a career in Sports Management!
Apply Now
Overview
- Language: English
- Duration: 6 semesters (3 years): 5 semesters + internship / thesis
- Starting Date: October
- Admission Deadline: 31st August
- Credits: 180 ECTS
- Degree Awarded: Bachelor of Business Administration major in economic intelligence
Required Courses
- Course 1: Geo-economics and Globalization
- Course 2: Information Management and Knowledge Production
- Course 3: Business Development and Economic Intelligence
- Course 4: Influence Operations
- Course 5: EI Analysis and Methodology
Labs
- Cybersecurity Strategy
- Risk Management
- E-Reputation
- Method of thinking and Designing Modes of Action in Economic Intelligence.
Learning Objectives
- To develop better methods to identify a source of information.
- The benefits and cost of allocating limiting resources.
- The ability to adapt to the ever changing advancements in the economic industry
- Explore business case studies in order to learn how theories are applied in practical work.
- Practical experience through our mandatory internship / work experience program.
Professional Paths
Related job titles to explore
- Economic analyst
- Data analyst
- Statistic analyst
- Financial risk analyst
- Investment analyst
- Economic researcher
- Economist
Potential employment industries
- Government research sector
- Finance
- Banking
Pursue a Career in Economic Intelligence!
Apply Now
Overview
- Language: English
- Duration: 6 semesters (3 years): 5 semesters + internship / thesis
- Starting Date: October
- Admission Deadline: 31st August
- Credits: 180 ECTS
- Degree Awarded: Bachelor of Business Administration major hospitality management
Required Courses
- Course 1: Service Management
- Course 2: Tourism Marketing
- Course 3: Hospitality Management
- Course 4: Leisure & Recreational Management
- Course 5: Marketing Across Cultures
Labs
- Digital Business
- Entrepreneurship & New Venture Creation
- Team management.
- IT tools.
Learning Objectives
- Explore business case studies in order to learn how theories are applied in practical work.
- Practical experience through our mandatory internship / work experience program.
Professional Paths
Related job titles to explore
- Event manager
- Hotel manager
- Tour operator
- Travel agent
- PR manager
- Leisure activity manager
Potential employment industries
- Hospitality and tourism industry
Pursue a Career in Hospitality Management!
Apply Now
Overview
- Language: English
- Duration: 6 semesters (3 years): 5 semesters + internship / thesis
- Starting Date: October
- Admission Deadline: 31st August
- Credits: 180 ECTS
- Degree Awarded: Bachelor of Business Administration major in Digital Management
Required Courses
- Course 1: Digital Logic Concepts
- Course 2: Digital Architecture Management
- Course 3: Data Management
- Course 4: Internet of Things (IoT)
- Course 5: Digital Technologies
Labs
- ITEL Service Management
- Digital Business
- Agile Project Management
Learning Objectives
- Turn digital disruption from threat into opportunity by capturing value for your organization by instigating a digital transformation initiative.
- Learn about digitalization and strategies for the digital ecosystem.
- Design actionable plans with real business performance impact
- Explore business case studies in order to learn how theories are applied in practical work.
- Practical experience through our mandatory internship / work experience program.
Professional Paths
Related job titles to explore
- Digital marketing manager.
- Digital strategist.
- Director of digital marketing.
- Director of e-commerce business.
Potential employment industries
Pursue a career in Digital Management!
Apply Now
